Separation of layout and content

The content is kept isolated in a database (structured data) or in a file-system (unstructured data).

The administration of the content takes place in the database. The content is integrated into the templates, which contain marks intended for this at the relevant places, when it is published.

In addition to these content-tags there are plenty of control structures and mechanisms that influence the appearance of the website or a print product (e.g. automatically created indexes of contents or showing/omission of specific code-blocks).

Further Recommendations

Adobe InDesign Plugins

The InterRed plugins developed specifically for Adobe InDesign and Adobe InCopy enable users to work with the familiar DTP tools. The bidirectional connection to the InterRed Print editorial system means that content can be created or modified in both the editorial system and the DTP programme, and is immediately available on both sides.

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Databases: Linking to existing databases

InterRed is based on an encapsulated database. All required operations are administrated via the InterRed user interface.

DIE WELT and WELT am SONNTAG opt for the InterRed editorial system

Axel Springer SE has once again opted for the InterRed editorial system. Both the daily newspaper DIE WELT and the weekly newspaper WELT am SONNTAG are to be produced with the InterRed editorial system in the future. Automation of production processes with the InterRed SmartPaper solution is planned for the daily newspaper.

CHIP Online: InterRed content management system for working from home

For almost 20 years, Germany's largest technology and consumer portal CHIP Online has been using the InterRed content management system. Thanks to the decentralised and browser-based solution, the majority of employees are now producing content outside of the office due to the current situation – quickly, reliably and with the same performance as before.

AI-based translation with InterRed: multilingualism for greater reach at heise online

heise online, one of the leading IT news platforms in Germany, is taking a further step towards internationalisation. The integration of a new AI-based feature in the InterRed content management system (CMS), which heise online has been using for years, now enables automated translations. This allows content to be efficiently made accessible to an international audience.

Apotheken Umschau: Print and digital with the InterRed editorial system

Apotheken Umschau, the print magazine with the widest reach in Germany from Wort & Bild Verlag, relies on the InterRed editorial system for multi-channel publishing in print and digital channels. Following the creation of a standardised editorial workplace for the approximately 80 health editors and the successful relaunch of the website, InterRed is also used for the print production of Apotheken Umschau.

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